diff --git a/services/web/frontend/js/pages/marketing/homepage.js b/services/web/frontend/js/pages/marketing/homepage.js
index 7df570be7a..0c5c1a8cd8 100644
--- a/services/web/frontend/js/pages/marketing/homepage.js
+++ b/services/web/frontend/js/pages/marketing/homepage.js
@@ -28,3 +28,56 @@ function realTimeEditsDemo() {
   nextFrame()
 }
 realTimeEditsDemo()
+
+function homepageAnimation() {
+  function createFrames(word, { buildTime, holdTime, breakTime }) {
+    const frames = []
+    let current = ''
+
+    // Build up the word
+    for (const char of word) {
+      current += char
+      frames.push({ before: current, time: buildTime })
+    }
+
+    // Hold the complete word
+    frames.push({ before: current, time: holdTime })
+
+    // Break down the word
+    for (let i = word.length - 1; i > 0; i--) {
+      current = word.substring(0, i)
+      frames.push({ before: current, time: breakTime })
+    }
+
+    // Add the final frame with an empty string
+    frames.push({ before: '', time: holdTime })
+
+    return frames
+  }
+
+  const opts = {
+    buildTime: 100,
+    holdTime: 1000,
+    breakTime: 100,
+  }
+
+  const frames = [
+    ...createFrames('article', opts),
+    ...createFrames('theses', opts),
+    ...createFrames('reports', opts),
+    ...createFrames('presentations', opts),
+    ...createFrames('anything', opts),
+  ]
+
+  let index = 0
+  function nextFrame() {
+    const frame = frames[index]
+    index = (index + 1) % frames.length
+
+    $('#home-animation-text').html(frame.before)
+    setTimeout(nextFrame, frame.time)
+  }
+
+  nextFrame()
+}
+homepageAnimation()
diff --git a/services/web/frontend/stylesheets/app/homepage.less b/services/web/frontend/stylesheets/app/homepage.less
index 0c5c9cc7c3..2cfbe4f7ec 100644
--- a/services/web/frontend/stylesheets/app/homepage.less
+++ b/services/web/frontend/stylesheets/app/homepage.less
@@ -346,24 +346,32 @@
       .home-top-begin-text {
         display: flex;
         color: #5f5ff0;
-        font-size: 65px;
-        line-height: 80px;
+        font-size: 4rem;
+        line-height: 1.25;
         font-family: 'DM Mono', monospace;
         align-self: flex-start;
         width: 100%;
         margin-top: 0;
+        font-weight: 400;
 
         @media (max-width: @screen-sm-max) {
           text-align: center;
           flex-direction: column;
           align-items: center;
+          font-size: 2.25rem;
         }
       }
 
       .home-top-parenthesis-text {
         color: #bbdbb8;
-        font-size: 65px;
-        line-height: 80px;
+        font-size: 4rem;
+        line-height: 1.25;
+        font-family: 'DM Mono', monospace;
+        display: inherit;
+
+        @media (max-width: @screen-sm-max) {
+          font-size: 2.25rem;
+        }
       }
     }
   }
@@ -454,7 +462,7 @@
     }
 
     .tos-agreement-notice {
-      font-size: 12px;
+      font-size: 0.75rem;
 
       a {
         color: @green-60;
@@ -465,7 +473,7 @@
   }
 
   .home-register-newsletter-checkbox {
-    font-size: 12px;
+    font-size: 0.75rem;
     margin-top: 10px;
     text-align: center;